Privacy Policy

Last updated: July 1, 2026

Overview

This Privacy Policy describes how Mood Wars ("the App", "we", "us") collects and uses information when you use the App. Mood Wars does not require an account and does not collect your name, email, or other direct contact information. It does use a small number of third-party services, described below, to serve ads and keep the App stable.

Data Stored On Your Device

The App stores the following information locally on your device:

This data never leaves your device unless you transfer it via iCloud backup (which is managed by Apple, not by us).

Advertising (Google AdMob)

Mood Wars shows ads through Google AdMob to support free play. To deliver and measure ads, the Google Mobile Ads SDK may collect:

This data is used for third-party ad delivery and measurement and may be linked to your device identity for that purpose. For more detail, see Google's Privacy Policy.

App Tracking Transparency

On iOS, Mood Wars will ask for your permission before using your device's advertising identifier to show tracking-based ads, in line with Apple's App Tracking Transparency framework. You can change your choice at any time in Settings > Privacy & Security > Tracking. If you decline, you'll still see ads, but they won't be personalized using cross-app tracking data.

Analytics & Crash Reporting (Google Firebase)

Mood Wars uses Firebase (Analytics, Crashlytics, and Performance Monitoring) to understand how the App is used and to fix bugs. This may collect:

Crash and performance data collected this way is used only to keep the App stable and is not used for advertising tracking across other apps. For more detail, see Google's Firebase Privacy and Security page.

Summary of Data Use

Data type Linked to identity Used for ad tracking
Device IDYesYes
Coarse locationYesYes
Advertising dataYesYes
Product interactionYesYes
Performance dataYesYes
Crash dataYesNo

Game Center (Online Multiplayer)

If you choose to play online, Mood Wars uses Apple's Game Center to match you with other players and to send game moves between devices during a match. When you use this feature:

Your Choices

Children's Privacy

Mood Wars does not knowingly collect direct personal information (such as name or email) from children. Because the App uses advertising and analytics SDKs that can collect device identifiers, users under 13 (or the relevant age in their region) should use the App under the supervision of a parent or guardian, consistent with the App Store's age rating for the App.

Changes To This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. Continued use of the App after changes are posted constitutes acceptance of the updated policy.

Contact

Questions about this Privacy Policy? Email matthewproductions182@gmail.com.